Organising your venture’s supporters

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Organising your venture’s supporters Priscila Bala of Octopus Venture Capital, (formerly Mentor Director at the Yale Entrepreneurial Institute) has emphasised the value of advisers, and suggested how to set up and make good use of them.

Savvy enterprise start-ups understand the power of relationships. When it comes to entering new markets, gaining the support and endorsement of well-connected or local industry players can make all the difference. Advisory board members can fill knowledge and network gaps within your company or your own background – to help with product development or sales strategy or to introduce them to valuable clients, suppliers and investors.

An advisory board can be a bounty when you find the people who are experts at solving a set of problems you have, engage them with clear expectations and rewards, and turn to them whenever you have issues related to that problem. To find the right people, you have to be clear on what problems you want them to help you solve.

For example, Steve Blank [of I-Corps] suggests (1) that there are five primary types of advisory board members:

  1. Technical advisor: for product development advice
  2. Business advisor: for business strategy and guidance
  3. Customer advisor: for value proposition and positioning advice
  4. Industry advisor: for domain expertise
  5. Sales advisor: for market tactics and demand creation

Beyond these, it’s important that you identify the crucial challenges in your scaling up roadmap, to determine what kinds of advisors will be strategic to you, and which will complement your team’s skillset.

Go for ‘stars’! Advisory member relationships can work particularly well if the candidates you are courting are well-connected leaders in their space

Clarifying your objectives will also enable you to have you targeted conversations. For example, if your goal is to grow a base of customers in a particular vertical, try the following:

  1. Ask your customers or prospect customers who they respect.
  2. Ask your Board of Directors and industry connections for referrals.
  3. Have a point-of-view related to the industry, and build a profile and relationships based on your expertise.

If you are a first-time entrepreneur or an early-stage entrepreneur, there are often many apparent candidates but who won’t be valuable advisors for your business. Ask for referrals within the industry and spend time getting to know the advisor. Before formalizing any advisor relationship, ask for their input on a few demonstrative issues — how would they approach them? Who might they reach out to? What strategies have they seen in the past? What were the outcomes? Which risks do they anticipate?

Compared with Board members, you can focus the work and input of those advisors much more narrowly to their expertise, there is more flexibility on the time and level of engagement the advisor can offer and you can successfully engage a larger group of advisors within this mandate.

Most companies don’t engage their advisory board in meetings as a group; instead they reach out to specific advisors as needed, and set different frequency for those interactions.

Strong advisors are busy people. Since you likely will only have a limited amount of their time each week or month, be rigorous about setting agendas for each meeting or call, be explicit about actionable items between conversations (your action items and theirs), and send follow-up summary emails after every meeting. Some entrepreneurs find it helpful to use a running Google Doc shared with the advisor to keep track of ongoing notes together.

Ongoing feedback is another helpful tactic to successful advisor relationships. Mention to the advisor up front that you will want to spend 15–20 minutes in your third or fourth meeting talking through how the relationship is going to-date, and how you can improve your collaboration. Advisors are professionals, and should be receptive to feedback. Some relationships will work better with a set schedule of interactions; others might require more flexibility and unfold in “bursts” of support. Work with the advisor to find the style and cadence that works best for your partnership.

Compensate your advisors. In addition to aligning incentives and recognizing that expert time is valuable, compensation will make you more disciplined about the calibre of advice and support you are seeking and getting. It formalizes the professional relationship you expect from advisors, as it does your commitment to receiving their open and honest expert feedback, rather than having them tell you what you want to hear.

Advisory boards can be a powerful asset, accelerating your access to people and solutions that are key to your company’s success. Advisors can make strategic introductions, help you secure contracts or fundraise, attend strategic meetings with you, help you secure press coverage for your company or serve as a reference for your product or your work, and help you recruit other members of the advisory board or your team.

(1) My work at IdeaLondon came up with exactly the same analysis.

See the full article at: https://medium/octopus Ventures/how-advisory-boards…

John Whatmore, September 2017

 

 

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Imperial’s vast new incubator

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Imperial White City to house vastly more space for young businesses

With four times more startups and scaleups than on its South Kensilngton site and on ten floors, managing collaboration among a wide spectrum of parties and across big spaces will be a new and hugely challenging task.

Imperial White City in West London consists in the development of a wholesale new university campus. Imperial, very much a leading university, long constrained by the shortage of space in its part of London, took an opportunity offered by property developments in White City to rethink the complete structure of university education.

The gap that has emerged between students and staff could be bridged, the thinking went, if it were possible to bring together – into a community – students, staff, alumni, local businesses and the local community.

One of the dozen or more buildings on the new site is, rather enigmatically, called the Translation and I-Hub; (another is the big new ‘maker’ space, about which I will write next). The aim is to create a ‘dynamic, enterprising environment that enables the translation of research outcomes into internationally significant technologies’, co-locating research capabilities with ‘allied [commercial] enterprises’.

The building will offer ‘spinouts, startups, SMEs, scaleups, established industry leaders’ about seven times more space than was previously available on the South Kensington campus (1) (ie it will house perhaps 250-350 businesses,) for incubation, grow-on and collaboration with corporates.

Of the 13 floors, three are already kitted out as wet labs/office spaces devoted to incubator grow-on use – with coffee/community areas, that will house around two dozen bioscience businesses (one floor will be for businesses in synthetic biology). And the other ten floors are open plan office space, (initial plans show no coffee/community areas), each of which could make an ideal incubator for a community of carefully matched young businesses. While access to experts in departments still at Kensington will of course be harder, the bioscience incubator has recruited its first alumnus (‘who has done it before’ ie built a big business from the ground) to work with its occupants. (2)

The new facilities, all shipshape, will be impressively modern, not least with all the latest communication facilities. In so far as more of the accommodation than in the past is oriented towards more mature startups, the offices anticipate a greater focus on the individual company and less on the centre as an innovation community; yet the essence of the new thinking lies in the unity of the community.

If cross-fertilisation is of increasing value, the proactive management of support will be vitally important. But it will be unusually challenging by virtue of the wide spectrum of the parties involved and the very large area of the accommodation.

John Whatmore, June 2017

  • The South Kensington Incubator was home in all to around 80 young businesses – 20 core SMEs plus 10 in cleantech and 10 in synthetic biology; some 30 were virtual/hot desk businesses, and around 10 were brand new startups.
  • Wayra Lab, Startupbootcamp and MassChallenge inter alia average 5 mentors per startup, some closely attached, others called up as their businesses evolve.

See also: New support for startups and scaleups in East London ENTIQ’s new innovation centre in the old Olympic Park will be a great new signpost but the peloton needs more than that: a new network is needed to spur incubators and co-working spaces to develop support services like this one – for the growing number of young businesses. (http://wp.me/p3beJt-gu)

STOP PRESS Imperial has just announced that it is seeking to recruit a Director of Entrepreneurship to lead its new Enterprise Lab.

John Whatmore, May 2017

 

Support that needs to be proactive

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Support that needs to be proactive Founders sometimes know little about the fields which they are aiming to enter – or about business. Those who manage any kind of co-working arena need to be able to link their young businesses with people whose experience and expertise meet their often fast-changing needs.

Brent Hoberman once described life in a startup as like throwing yourself off a cliff and learning how to build an airplane on the way down. ‘Every week a new issue about which you had never thought before’, said one founder. So how can young businesses be supported to help them identify and find solutions to problems they have never encountered before?

The Director of incubator Sussex Innovation Centre – an experienced expert in young businesses, makes himself available in the café every morning for an hour or so – for anyone to come and discuss a problem.

YCombinator, Watershed Bristol and Entrepreneur First all require their young businesses to meet weekly where a member of each team has to talk to other members of their cohort about their problems, their progress and their plans (notes are circulated afterwards at Watershed to the entire cohort).

The mentor manager of one recent cohort at Startupbootcamp’s Fintech accelerator made it his business to meet each team in the cohort once a week, and ask about progress and problems – each week with a different member of the team.

Wayra Lab, an accelerator (for scaleups) requires its young businesses to have regular monthly meetings with their shadow board, that includes two outside ‘directors’ – a schedule that is being adopted by most growth programmes – for their peer-to-peer meeting groups with advisers.

At BioHub, (last year’s Biotech Incubator of the Year) – home to 200 young businesses, the Incubator Manager aims to meet every team once a month; at the Tramperies, proximity to existing trade businesses makes access easy to experts on many topics. At Cockpit Arts’ incubator – home to 140 young businesses, many of them avail themselves of peer-to-peer ‘action learning’ meetings, regular discussions with the team of business coaches, and referral to specialist advisers. But I know of some incubators that do not have mentors with whom you might be put in touch.

The essence of informal meetings like these is that they are different to Board Meetings in that they are not so much about policies, organisation and management as about current obstacles and how to get over them (why is progress slow; what makes the product fail occasionally; who are the best customers for this product) issues that frequently occur in young businesses, and where appropriate experience and expertise can make a timely and vital contribution.

The problems for the accelarator or the incubator are how to stay abreast of each business’s current problems and how to bring the best help to bear onto each problem.

Paul Miller at Bethnal Green Ventures simply asks weekly of each startup in his accelerator programmes:

  • What have you achieved last week
  • What will you achieve next week
  • What is stopping you, and
  • What have you learned.

Thibaut Rouquette, Mentor Manager at Startupbootcamp could find someone with the necessary experience from among the large cohort of its mentors to whom he had close access; and if he could not find an appropriate expert, he would use Google to search recently held conferences in order to find the name of an expert, and then e-mail to ask him or her to have a conference call with the startup – from which other help might follow.

Priscila Bala of Octopus Ventures commends finding and nurturing relationships with individual advisory board members; but for startups and their ilk, it is someone in the accelerator or the incubator who has to provide the necessary nexus.

John Whatmore, July 2017

 

 

 

 

 

 

 

 

 

France’s new Incubator

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France opens a giant new Incubator Aiming to attract in the next month a thousand young ventures to its halls, France’s vast new incubator (a refurbished train depot in Paris called Station F), has just been opened by President Macron (‘preaching to the choir’ as one correspondent called his speech’). It provides all sorts of spaces for young businesses that ‘have a business prototype and a path to growth’, together with other related organisations.

Station F is the brainchild of a French billionaire from the tech startup world and his project manager, a lady with a serious background in a variety of startups – who has focused on health, finance, education, and even fashion. It is supported by France’s increasing efforts to become second only to the UK in startups in Europe; and it is backed by Facebook and Amazon.

Its young ventures still face likely problems – in attracting talent, and around French attitudes to risk. Questions hang over the incubator itself and its sheer size, and the extent of the necessary eco-system in Paris. And later in their life they face France’s tough labour laws.

In 2014 the French government started a sprawling programme to support tech, in which 13 cities were designated hi-tech hubs; and it supports the growth of French startups in dozens of foreign cities. The French government has created numerous investment vehicles and offers loans and grants to fund startups and accelerators on easy terms. France has created a special tax status for innovative new companies; and Macron has pledged to do more about exemption form wealth tax and liability to capital gains taxes. ‘While more venture capital is flowing into France, the levels still lag Britain, Germany and Israel’; but France’s angel network is only a quarter the size of the UK’s, reports the New York Times.

The rationale for housing startups in incubators is that they have great opportunities to learn from their fellow travelers, and increasingly so from those in the same field as themselves. Claimed to be the largest incubator in Europe (and more than four times the size of Imperial’s new incubator at its White City campus – just completed, which is likely to take months to fill; see link below), making Station F into an effective growth community will itself be an innovative task for those who run it (like ENTIQ – see below.)

What makes Silicon Valleys’ eco-system so effective is perhaps the intimacy of interactions between early stage ventures and those with related expertise and experience. In Accelerators (and in some UK incubators), mentor cohorts are large and their management is proactive. But they take time to set up and are difficult to manage effectively (see link below – BioHub).

Facebook set up an artificial intelligence hub in Paris several years ago to recruit talented engineers at France’s elite universities; and is now anchoring a programme in Station F called Startup Garage, which will mentor every six months 12 budding tech entrepreneurs in health, education and other fields. In exchange for coaching, Facebook will observe how the startups approach issues like privacy, and identify cutting-edge tech trends.

Despite the gross hype around the grand Station F, one French citizen is reported as commenting: ‘France can definitely become a startup nation: the potential is there’.

*

See on my website: johnwhatmore.com:

 Imperial White City to house vastly more space for young businesses With four times more startups and scaleups than on its South Kensington site and on ten floors, managing collaboration among a wide spectrum of parties and across big spaces will be a new and hugely challenging task. May, 2017. (http://wp.me/p3beJt-k0)

Making science deliver: BioHub – an outstanding new Incubator BioHub has been assiduously building programmes of support and development for research based businesses.  June, 2017 (http://wp.me/p3beJt-k4)

 New support for startups and scaleups in East London ENTIQ’s new innovation centre in the old Olympic Park will be a great new signpost but the peloton needs more than that: a new network is needed to spur incubators and co-working spaces to develop support services like this one – for the growing number of young businesses. Sept, 2016. (http://wp.me/p3beJt-gu)

John Whatmore, July 2017

 

 

 

 

 

 

 

Re-shaping support for SMEs

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Making the most out of young businesses Lessons are arriving from all sides about early-stage businesses (Village Capital, Nesta, Scaleup Institute, Growth Builder, IDEO). What do they tell us? Shouldn’t Innovate UK be taking a bigger role in the support of innovation practice?

 Most striking is the extent to which Accelerators – a fast growing phenomenon – have become the province of corporates. They force new businesses to focus not just on good ideas but on important (commercial) issues; they know their own field – its problems and opportunities; they provide invaluable support; and they are willing and capable investors (Wayra Lab, Cisco, John Lewis, and many others.)

However, this does leave great swathes of the population and of the economy untouched by support for innovation eg the public sector, several industries, large parts of the country and the everyday lives of most people. The Nesta report identifies some; and Geoff Mulgan, its Chief Executive, has focused on others, not least in the public sector.

The main sources of funding for Accelerators are now Corporates, the Public sector and Philanthropics. Venture Capital is a source for only 8% of Accelerators (and 2% of Incubators). The Nesta Report reveals that in the UK both Incubators and Accelerators rely heavily on public funds – from a variety of sources (in many areas and sectors for a substantial proportion of funding and in some, completely.)

It is now well recognised that the greatest opportunity for the development of entrepreneurial eco-systems is in ‘sectors that have a deep and local focus’; and the Scaleup Institute is busily working with LEPs to help them to do so.

However, innovation strategy and practice are evolving; and there is still little experienced management of proactive support.

Recent research by IDEO revealed something surprising: neither a more traditional approach to product development – coming up with three good options, analyzing them, and choosing one to move forward with, nor the lean startup approach – taking a best guess, piloting it, and then pivoting based on what works – is the most effective way to launch a new product. Instead, when teams iterate on five or more different solutions, they are 50% more likely to launch a product successfully.

‘Entrepreneurial support organisations are critical infrastructure for cities, communities and for corporates; and they too need clearly articulated support’ says Village Capital, a major US philanthropic business. The most common form of support is mentoring, but the promotion and management of mentoring (and of support in general) is a role that is extremely rare, but much needed, and rarer in Incubators than in Accelerators. Moreover a different format of support programme is also emerging – in the form of regular monthly meetings – especially of hi-growth businesses – based round collaborative learning.

There is at present no body that adequately encompasses Incubators and Accelerators – to help steer policy, identify best practice, and foster training and development in innovationeering. Innovate UK should take urgent steps to create an appropriate KTN.

John Whatmore, May 2017

VC + Research Institute run Accelerator

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VC collaborates with national research institute to run its own accelerator

A specialised investment firm has partnered a research institute to create an accelerator – for companies whose business is centred on the creation of data and the application of data science.

Winton Labs is a startup accelerator for data science companies, run by the venture division of Winton, a data-technology global investment firm. Winton has a long history of successfully applying data science to disrupt the world of investing, and wants to support companies that have the same data centric view of the world.

The Alan Turing Institute as the national centre for data science sees part of its role as nurturing the next generation of data science leaders and entrepreneurs, and offered technical advice built on their own academic and industry experience and connections in the field.

London is, reportedly, home to world-class academics, start-ups, data scientists and innovators and a hotbed of innovation on such topics as algorithms, big data and artificial intelligence. The programme provided a great opportunity for collaboration to help entrepreneurs build new, value-generating companies able to compete on a global scale.

Managed by Winton Ventures, the 3 month programme took place in the Lab’s co-working space at Winton’s London HQ, and drew mentors and expert advisers from Winton’s internal experts, the Alan Turing Institute, academic partners, and a broad external network.

The five early stage start-ups won their place on the accelerator programme from over 100 applicants and have now had an opportunity to pitch to funders for future investments.

John Whatmore, April 2017

 

 

 

Raising the Mentoring Game

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Raising the mentoring game

Stops and starts have marked the very slow progress of mentoring in the UK. As the ultimate beneficiaries of mentoring, funders of new businesses should be leading the way.

The big question is (and was) why hasn’t mentoring taken off in the UK. Its best known successes include Richard Branson (said to have four mentors). the Princes Trust, and in Accelerators. Two levers were touted at the recent Annual Conference of the Association of Business Mentors (‘ABM’), both winners of the ABM’s Award for Commitment to Mentoring, but both embryonic.

Two initiatives

National Mentors Day’s third incarnation, masterminded by the redoubtable Chelsey Baker, will take place in October 2017, as a seriously bigger, more widespread, much more inclusive and hopefully more impactful day. And Janette Pallas, now at the University of Warwick Science Park, received this year’s award for her pioneering work in creating ecosystems of support in incubators and their ilk – a way forward being strongly encouraged in two recent regional meetings by the Scaleup Institute.

Non-progress

It is now several years (2011 to be precise) since the government made a commitment to put 10,000 mentors in place; and mentoring was a key part of the government’s Growth Builder programme, started in   2012, but alas for some strange reason withdrawn in 2016. Mentoring is an integral element of recent scaleup programmes, such as the Judge Institute’s and the RBS/UCL programme, but the mentoring scene is necessarily local and its institutions fragmented.

                                                   Funders should take the lead

It would be good to see funders take the initiative (eg VCs and Angel Funds) and along with innovation centres and development programmes (where mentoring is usually mandated) work in partnership with sources of mentors like the ABM (eg running joint workshops). The likes of the ABM could encourage mentoring by appointing ambassadors, and running more awards schemes or prizes. What is needed is a campaign of the extent of the Public Understanding of Science.

John Whatmore, March 2017